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IPG Mediabrands And Nielsen Expand Relationship To Enhance Buyer-Based Marketplace

NEW YORK, Feb. 26, 2018 /PRNewswire/ — Nielsen (NYSE: NLSN) today announced a first-of-its-kind data and technology agreement with IPG Mediabrands, the media management and data arm of Interpublic Group (NYSE: IPG), that will greatly enhance their audience discovery, activation and…