NEW YORK–(BUSINESS WIRE)–JetBlue Airways (Nasdaq:JBLU) today announced it has joined The Roundtable on Sustainable Biomaterials (RSB). As the first U.S. airline member, JetBlue joins 100 other like-minded organizations in creating a market and standard for sustainable biomass and bio-based products. The RSB is an independent and global multi-stakeholder coalition which works to promote the sustainability of biomaterials. JetBlue will participate in discussions relating to the aviation sector.
“Biofuels are inevitable for the future of the aviation industry. We know we have to start laying the groundwork today as an investment in our future,” said Sophia Mendelsohn, head of sustainability, JetBlue. “In order to make this work, businesses globally need to join together for a low-carbon future.”
The airline is actively researching alternative fuel sources and firmly believes in their necessity to secure the future of the aviation industry. JetBlue has committed to a biofuels plan in 2017 that will bring future biofuels to JetBlue and create cooperation among commercial carriers. With RSB’s guidance, JetBlue will join a consortium of corporate citizens and airlines pursuing multiple sources of biofuels that minimize unwanted environmental and social impacts throughout their supply-chain and life-cycle.
“JetBlue is joining The Roundtable on Sustainable Biomaterials as renewable biofuels will become increasingly more important for aviation to continue to grow responsibly,” Mendelsohn said. “Science has given us drop-in biofuels, which means there will be no change to our engines or systems – and no compromise to safety. There are no silver bullets when it comes to finding the right biofuel, so we are reaching out for partners; we are all in this together.”
In 2016, JetBlue began actively exploring the purchase of biofuel options for commercial use and was the only airline to sign the White House’s 2015 American Business Act on Climate Pledge, highlighting its support for an international climate agreement toward a low-carbon, sustainable future. JetBlue also pledged to reduce global emissions from commercial air travel in partnership with aircraft and engine manufacturers, the Federal Aviation Administration, and others.
“RSB is the world’s strongest standard for sustainable biofuels. JetBlue is a leader in global aviation and by joining RSB, JetBlue is further demonstrating its leadership by committing to using sustainable fuels in its operations,” said Rolf Hogan, executive director, The Roundtable on Sustainable Biomaterials. “We look forward to seeing other airlines follow JetBlue’s commitment and leadership by becoming members of RSB.”
JetBlue has already pledged to:
RSB verifies that biomaterials are ethical, sustainable and credibly-sourced. Choosing RSB-certified biomaterials helps supports a healthy bio-based community.
JetBlue’s Sustainability Focus – JetBlue believes in communicating transparently about climate change. The airline is committed to taking steps to address the emission of greenhouse gases (GHGs) from its flights and JetBlue empowers and inspires its customers and crewmembers to offset GHG emissions when they fly. The airline is constantly looking for ways to become more fuel efficient and embrace efficient technologies. For example, JetBlue planes feature Airbus’ Sharklets, which improve aerodynamics and cut fuel burn and emissions. For more on JetBlue’s work to reduce emissions, visit jetblue.com/green.
JetBlue is New York’s Hometown Airline™ and a leading carrier in Boston, Fort Lauderdale/Hollywood, Los Angeles (Long Beach), Orlando and San Juan. JetBlue carries more than 32 million customers a year to 95 cities in the U.S., Caribbean, and Latin America with an average of 900 daily flights. For more information, please visit JetBlue.com.
About the RSB
The Roundtable on Sustainable Biomaterials (RSB) is an independent and global multi-stakeholder coalition which works to promote the sustainability of biomaterials. RSB’s user-friendly certification scheme is the strongest and most trusted of its kind. It verifies that biomaterials are ethical, sustainable and credibly-sourced. The certification is approved by RSB’s members, including leading NGOs and UN agencies. RSB members work across sectors to set global best practice for sustainable biomaterial production. Choosing RSB-certified biomaterials helps build trust and credibility in the bio-based sector and supports a healthy bio-based community. www.rsb.org