GroupM: Global Ad Investment Will Grow 4.3% in 2018; Six Countries to Drive 68% of Incremental Investment

December 3, 2017

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TV to Lose One Point of Share Per Year in 2017 and 2018
Google and Facebook to Win 186% of Incremental Digital Investment in 2017
NEW YORK, Dec. 4, 2017 /PRNewswire/ — GroupM, the media investment group of WPP, today updated its ad investment forecasts for 2017 and 2018….

Category: Precious Metals